As the summer starts to wind down I know it means one thing. It's going to get a lot colder here in Boston. It also means It's time to start getting ready for Photo Plus Expo as well as some of the other winter conferences. For some, this might be simply booking travel, but for me, it's a big weekend. One that I spend a lot of time preparing for. In part, because it's one of the bigger speaking engagements for me but also its one of the best networking opportunities to help build my brand.